Seulki Kang

Global Marketing Strategist & AI Community Leader

(Seoul, Korea)

Seulki Kang
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As a global marketing strategist with 15+ years of experience, I bridge AI innovations with Korean market insights, creating impactful digital experiences that resonate across cultures.

(About Me)

Tableau Ambassador Logo

Tableau Ambassador 2025-2026. I specialize in Global-to-Local creative adaptation, helping tech companies enter the Korean market through data-driven cultural intelligence.

13K+
LinkedIn Followers
2M+
Annual Views
1K+
Community Members
15+
Years Experience

(What I Do)

Global-to-Local Creative Adaptation

Localizing AI-related content through various channels, presenting technology from the perspective of solving bottleneck tasks for Korean professionals.

Data-Driven Cultural Intelligence

Leveraging marketing and data analysis experience to develop culturally-resonant messages for the Korean market through target analysis.

AI Content Creation

Creating engaging content about AI tools, focusing on practical use cases that help Korean professionals overcome workplace challenges.

Cross-Functional Campaign Leadership

Coordinating between global headquarters, creative teams, media teams, and local partners to execute successful marketing campaigns.

Cultural Sensitivity & Risk Assessment

Navigated regulated markets such as McDonald's (Kids) and Smirnoff (Alcohol). Expert in identifying potential risks and aligning messaging with local Korean sentiments.

Bilingual Strategic Communication

Bridging global HQs and local markets using English and Korean. I articulate the rationale for localization strategies using logic and data to persuade stakeholders.

Enterprise AI Training & Interactive Workshops

Led interactive AI workshops for Samsung, Unilever, and Plug and Play. I teach practical, job-ready AI skills that bridge the gap between technology and daily workflows.

Work Work Work Work Work Work Work Work

Featured Work

AI Content Localization

SEO & Reddit Marketing

Paid Content Collaborations

Community & Events

Professional Experience

Korea GTM Marketing Lecture

Understanding Korea's Unique Digital Marketing Ecosystem - Silicon Valley Korean Community Lecture

🌎 → 🇰🇷

Burger King Campaign

Focus Media Korea - 2022

Burger King Campaign YouTube

Store distribution analysis and target segmentation for creative diversification based on location data.

IKEA Campaign

Focus Media Korea - 2023

IKEA Campaign YouTube

Developed messaging based on Korean apartment sizes and family lifestyle types.

McDonald's Monopoly

Leo Burnett - 2014

McDonald's Monopoly in Korea YouTube

Localization of global promotion campaign for Korean market.

Cenovis Campaign

Leo Burnett - 2014

Cenovis Campaign

Health supplement brand marketing strategy and execution.

Singapore Airlines

Ogilvy - 2011

Singapore Airlines Campaign

Collaboration with popular Korean cartoon artist for campaign localization.

Smirnoff Campaign

Ogilvy - 2011

Smirnoff Launch

Successful launch achieving #1 vodka position, surpassing Absolut in Korea.

🇰🇷 → 🌎

KIA Stinger GQ

Innocean - 2015

KIA Stinger x GQ Collaboration YouTube

Global campaign coordination for KIA's premium vehicle launch.

KIA Stinger TopGear

Innocean - 2015

KIA Stinger x TopGear Collaboration YouTube

International automotive media partnership campaign.

Achievement

Key Achievements & Awards

HyperCLOVA X Challenge AI Copy Writer
Naver HyperCLOVA X AI Challenge

AI Project Challenge 1st Place

Participated in Naver Cloud's AI service challenge, implementing practical services using CLOVA Photo Studio. - AI Copy Writer

Burger King Campaign Effie Awards 2024 Finalist

Burger King Segmentation Campaign

Store distribution analysis and target segmentation for creative diversification based on location data.

Smirnoff Campaign Korea Advertising Awards Finalist

Smirnoff District

Successful launch achieving #1 vodka position, surpassing Absolut in Korea.

Vibe Coding Projects

Building products with AI assistance

Mess Organizer Demo

Mess Organizer - Mac App for Organizing Desktop & Screenshots

Mess Organizer

Mess Organizer

A Mac app that organizes cluttered screenshots and desktop files into folders with a simple interface.

Watch Demo →
Family Storybook Maker

Family Storybook Maker

A web app using NanoBanana Pro that creates storybooks from uploaded family photos and information.

View Project →

Systematic Multi-Market Execution

Let's Work Together

Ready to bring your brand to the Korean market?